Christian Gregertsen's Leadership Portfolio

This month we learned the basics of Search Engine Optimization (SEO) and various Internet Marketing methods. This is a field that I have a lot of experience in already, but I felt that the material help reinforce the knowledge that I already possessed.

In order to rank highly in search engines we learned about the importance of high quality content and relevant target inbound links to your site.

Our Leadership Portfolio assignment consisted of a keyword analysis of search terms that we wanted to target for our business plan. I research potential competitors to VXGaming LLC and determined how hard it is to rank organically for various keywords. We then presented our research in class. My slide-show is attached below:

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